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B2B Shopper Marketing Services

Optimize your buyer journey and channel performance with Kobelphi's strategic shopper marketing services. We help B2B companies drive growth through data-driven channel strategies and buyer experience optimization.

Strategic B2B Shopper Marketing

Kobelphi's shopper marketing services help B2B companies optimize buyer journeys, improve channel performance, and drive sustainable growth through data-driven strategies and proven methodologies.

B2B Shopper Marketing Services
OUR SERVICES

Comprehensive Shopper Marketing Solutions

Strategic services to optimize your B2B buyer experience and channel performance.

Shopper Journey Mapping

Comprehensive analysis of B2B buyer decision journeys.

Channel Strategy

Optimized multi-channel distribution and marketing strategies.

Trade Marketing

Strategic trade promotion and channel partner programs.

Category Management

Data-driven category optimization and growth strategies.

Merchandising Strategy

Strategic product placement and presentation optimization.

Shopper Analytics

Advanced analytics for behavior tracking and optimization.

OUR PROCESS

Our Shopper Marketing Process

A proven methodology for developing and executing successful shopper marketing strategies.

Step 01

Project Kick-Off, Analysis & Market Research

Start with a kick-off meeting to align on project goals, and optionally conduct market research and analyze client needs to shape the approach.

Step 02

Strategy Development

Create a tailored marketing strategy designed to drive growth, visibility, and align with your business objectives.

Step 03

Design & Asset Creation

Develop all marketing assets required to execute the strategy—visuals, eBooks, videos, landing pages, and tech integrations.

Step 04

Campaign Execution & Optimization

Launch campaigns with continuous management and optimization to improve conversion rates and overall impact.

Step 05

Performance Tracking & Insights

Monitor key metrics closely, deliver actionable insights, and refine the strategy to fuel ongoing improvements.

Ready to Transform Your Digital Marketing?

Partner with us to develop a data-driven strategy that delivers measurable results and drives sustainable growth for your business.

Book a Strategy Session

Frequently Asked Questions

Find answers to common questions about our services and expertise.

What is B2B shopper marketing?

B2B shopper marketing focuses on understanding and influencing buyer behavior throughout the purchase journey, optimizing channel strategies, and improving conversion rates across all touchpoints.

How do you measure shopper marketing success?

We track key metrics including conversion rates, basket size, category growth, channel performance, and overall ROI through advanced analytics and reporting.

What industries do you serve?

We specialize in B2B shopper marketing across manufacturing, distribution, retail, and e-commerce sectors, with expertise in complex buying environments.

How long does it take to see results?

Initial improvements can be seen within 3-6 months, with significant performance gains typically achieved within 6-12 months of strategy implementation.

CONTACT US

Get in Touch With Our Team

Ready to grow your business? Contact us today to schedule a consultation with one of our digital marketing experts.

Let's Start a Conversation

Contact Information

Have questions or want to discuss how we can help your business? Feel free to reach out to us through any of the following channels.

Office Location

123 Business Avenue, Suite 500
San Francisco, CA 94107

Business Hours

Monday - Friday: 9:00 AM - 6:00 PM
Saturday - Sunday: 10:00 AM - 5:00 PM

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