Background

EdTech Marketing Agency

Drive user acquisition and platform adoption with data-driven marketing strategies tailored for educational technology companies.

28+ Years of EdTech Marketing Excellence

With over two decades of experience in educational technology marketing, we understand the unique challenges and opportunities in the EdTech sector. Our team of EdTech marketing specialists combines education industry expertise with data-driven strategies to deliver exceptional results for learning platforms, educational apps, and technology providers.

EdTech Marketing Expertise
OUR PROCESS

Our proven successful approach to EdTech Marketing

A systematic methodology that delivers consistent results across all EdTech marketing campaigns while highlighting platform benefits and driving institutional and learner adoption.

Step 01

Project Kick-Off, Analysis & Market Research

Start with a kick-off meeting to align on project goals, and optionally conduct market research and analyze client needs to shape the approach.

Step 02

Strategy Development

Create a tailored marketing strategy designed to drive growth, visibility, and align with your business objectives.

Step 03

Design & Asset Creation

Develop all marketing assets required to execute the strategy—visuals, eBooks, videos, landing pages, and tech integrations.

Step 04

Campaign Execution & Optimization

Launch campaigns with continuous management and optimization to improve conversion rates and overall impact.

Step 05

Performance Tracking & Insights

Monitor key metrics closely, deliver actionable insights, and refine the strategy to fuel ongoing improvements.

SUCCESS STORIES

EdTech Marketing Success Stories

See how our EdTech marketing strategies have transformed growth for educational technology companies.

EdTech Platform's User Growth
Case Study

EdTech Platform's User Growth

312% increase in qualified leads
185% user growth
58% reduction in acquisition costs
Learning Management System Expansion
Case Study

Learning Management System Expansion

425% growth in demo requests
265% increase in enterprise contracts
3.8X marketing ROI
Educational App's Market Penetration
Case Study

Educational App's Market Penetration

285% increase in app installs
156% revenue growth
92% improvement in user retention

Ready to Transform Your Digital Marketing?

Partner with us to develop a data-driven strategy that delivers measurable results and drives sustainable growth for your business.

Book a Strategy Session

Frequently Asked Questions

Find answers to common questions about our services and expertise.

What makes EdTech marketing different?

EdTech marketing requires deep understanding of educational technology adoption cycles, institutional decision-making processes, and the unique needs of educators and learners. Our EdTech marketing specialists combine education industry expertise with data-driven strategies to effectively reach decision-makers while demonstrating platform value and driving adoption.

How do you measure success in EdTech marketing?

We track key performance indicators specific to educational technology companies, including user acquisition metrics, activation rates, institutional adoption, subscription growth, and marketing ROI. Our comprehensive analytics provide clear insights into campaign performance and platform growth.

What experience does Kobelphi have in EdTech marketing?

With over 28 years of experience in education and technology marketing, we've worked with learning management systems, educational apps, assessment platforms, and specialized learning tools. Our team includes EdTech marketing specialists who understand the unique challenges of promoting educational technology to institutions, educators, and learners.

How do you help EdTech companies differentiate in competitive markets?

We develop distinctive positioning strategies that highlight your platform's unique features, learning outcomes, and implementation benefits. Our approach focuses on communicating meaningful differences that resonate with educational decision-makers while demonstrating clear ROI for institutions and value for learners.

CONTACT US

Get in Touch With Our Team

Ready to grow your business? Contact us today to schedule a consultation with one of our digital marketing experts.

Let's Start a Conversation

Contact Information

Have questions or want to discuss how we can help your business? Feel free to reach out to us through any of the following channels.

Office Location

123 Business Avenue, Suite 500
San Francisco, CA 94107

Business Hours

Monday - Friday: 9:00 AM - 6:00 PM
Saturday - Sunday: 10:00 AM - 5:00 PM

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