ActiveLEAD Platform
Optimize your lead conversion with our advanced tracking and retargeting platform. ActiveLEAD follows prospects across channels, delivers personalized experiences, and maximizes conversion rates through intelligent nurturing.
Advanced Lead Tracking & Retargeting Solution
ActiveLEAD is a sophisticated lead management platform that transforms how businesses track, nurture, and convert prospects. Our proprietary technology identifies and follows leads across their entire journey, delivering personalized content and offers at the perfect moment through their preferred channels. With intelligent behavioral analysis, multi-channel orchestration, and continuous optimization, ActiveLEAD significantly improves conversion rates and marketing ROI for B2B organizations.
Key Platform Capabilities
Powerful features designed to transform your lead nurturing through advanced tracking, intelligent retargeting, and conversion path optimization.
Advanced Lead Tracking
Sophisticated tracking technology that identifies and follows prospects across devices, channels, and touchpoints for complete journey visibility.
Multi-Channel Retargeting
Intelligent retargeting across web, social, email, and display channels with coordinated messaging and frequency optimization.
Behavioral Intent Scoring
AI-powered analysis of prospect behavior to identify purchase intent, prioritize high-potential leads, and optimize engagement timing.
Dynamic Content Personalization
Automated content and offer personalization based on prospect behavior, interests, and stage in the buying journey.
Conversion Path Optimization
Continuous analysis and optimization of conversion paths, landing pages, and forms to maximize lead capture and qualification.
Marketing Automation Integration
Seamless connection with existing CRM and marketing automation platforms for unified lead management and nurturing.
Implementation & Success Process
A systematic approach to platform deployment and campaign activation that delivers rapid results and sustainable conversion improvements.
Lead Strategy Development
Collaborative development of lead tracking strategy, conversion goals, and retargeting approach aligned with your sales process.
Platform Configuration & Integration
Technical setup of ActiveLEAD with tracking implementation, data integrations, and connection to existing marketing technology stack.
Content & Campaign Setup
Creation of personalized content, retargeting campaigns, and conversion paths tailored to different lead segments and behaviors.
Campaign Activation & Orchestration
Strategic launch of lead nurturing campaigns with coordinated multi-channel touchpoints, personalized messaging, and sales team alignment.
Continuous Optimization
Ongoing performance analysis, campaign refinement, and strategy optimization based on lead engagement data and conversion metrics.
Platform Success Stories
See how ActiveLEAD has transformed lead nurturing performance and conversion rates for organizations across industries.
Technology Company Increases Conversion Rates by 215%
Professional Services Firm Optimizes Lead Journey
E-commerce Platform Enhances Retargeting Effectiveness
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Book a Strategy SessionFrequently Asked Questions
Find answers to common questions about our services and expertise.
What makes ActiveLEAD different from standard retargeting tools?
ActiveLEAD goes beyond basic retargeting by providing comprehensive lead journey tracking across all channels and devices. The platform combines advanced behavioral analysis, intent scoring, and multi-channel orchestration in a single integrated solution. Unlike standard tools that focus on ad retargeting, ActiveLEAD creates coordinated nurturing experiences across all touchpoints while providing deep insights into lead behavior and conversion patterns.
How does the platform track leads across different channels and devices?
The platform employs multiple identification technologies including first-party cookies, device fingerprinting, email tracking, and CRM integration to maintain consistent lead identification across channels. Our proprietary identity resolution algorithms connect behaviors across devices and platforms to create a unified view of each lead's journey, even when they switch between mobile, desktop, and different browsers.
What privacy and compliance measures does ActiveLEAD implement?
ActiveLEAD is built with privacy by design, incorporating comprehensive compliance features for GDPR, CCPA, and other privacy regulations. The platform includes consent management, data minimization, retention controls, and transparent tracking notifications. Our approach balances effective lead tracking with respect for privacy preferences and regulatory requirements across global markets.
How does the platform integrate with existing marketing systems?
The platform offers native integrations with major CRM systems (Salesforce, Microsoft Dynamics, HubSpot), marketing automation platforms (Marketo, Eloqua, Pardot), advertising platforms (Google, Facebook, LinkedIn), and analytics tools (Google Analytics, Adobe Analytics). Our open API architecture also enables custom integrations with proprietary systems and specialized tools in your marketing technology stack.
What types of businesses benefit most from ActiveLEAD?
ActiveLEAD delivers value across industries, but it's particularly powerful for businesses with complex sales cycles, high-value transactions, and multi-touch conversion paths. The platform is ideal for B2B companies, considered purchase consumer brands, professional services firms, and organizations seeking to improve lead nurturing and conversion optimization. Both mid-market and enterprise organizations benefit from the platform's scalable architecture and customizable features.
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Contact Information
Have questions or want to discuss how we can help your business? Feel free to reach out to us through any of the following channels.
Office Location
123 Business Avenue, Suite 500
San Francisco, CA 94107
Business Hours
Monday - Friday: 9:00 AM - 6:00 PM
Saturday - Sunday: 10:00 AM - 5:00 PM